XSIGHTS adopts a holistic approach in designing all the research projects, and analyses the subject with the help of our 3S Thinking Framework, developed by XSIGHTS in 2006. The 3S Model is based on the idea of triangulating the data from three different levels of information in order to reach an objective and unbiased assessment based on validated and reliable inputs. These three different levels of information are:

Staff represents the core stakeholders of the research question,

Sector stands for the competitive environment and,

Society encompasses the overall economic, social, cultural and environmental factors.


XSIGHTS uses a range of other models depending on the subject of the research project. Please get in touch with us at info@xsights.co.uk for more information about our models:

X-Perception

X-Reputation

X-Value

brnd map™®for Brand Valuation

X-Motivation

X-Satisfaction

X-Ads

X-Sales

X-Taste

X- Shopper