{"id":4339,"date":"2018-01-09T22:43:51","date_gmt":"2018-01-09T19:43:51","guid":{"rendered":"https:\/\/test1.xsights.co.uk\/?p=4339"},"modified":"2023-04-27T13:47:01","modified_gmt":"2023-04-27T10:47:01","slug":"2017nin-en-begenilen-dizileri","status":"publish","type":"post","link":"https:\/\/www.xsights.co.uk\/tr\/2017nin-en-begenilen-dizileri\/","title":{"rendered":"2017’nin En Be\u011fenilen Dizileri"},"content":{"rendered":"\n

2017’nin en be\u011fenilen dizilerini Marketing T\u00fcrkiye Almanak 2017 i\u00e7in haz\u0131rlad\u0131k. \u0130\u015fte 2017’nin en be\u011fenilen dizileri…<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Dramdan S\u0131k\u0131ld\u0131k \u0130nternet Dizilerine Sard\u0131k!<\/h2>\n\n\n\n

Ara\u015ft\u0131rmalara g\u00f6re T\u00fcrk insan\u0131n\u0131n dizi a\u015fk\u0131 katlanarak art\u0131yor. 2016’da haftada ortalama 6 saat olan dizi izleme s\u00fcreleri 2017’de 7 saat 40 dakikaya \u00e7\u0131karak rekor tazeledi. Peki, 2017’de en \u00e7ok takip edilen, en be\u011fenilen diziler hangileri oldu? En sevilen dizi karekterleri kimlerdi? \u0130zleyici televizyonda hangi t\u00fcr dizileri g\u00f6rmek istiyor? Marketing T\u00fcrkiye i\u00e7in Xsights Ara\u015ft\u0131rma ve Dan\u0131\u015fmanl\u0131k’\u0131n ger\u00e7ekle\u015ftirdi\u011fi “2017’nin En Be\u011fenilen Dizileri” ara\u015ft\u0131rmas\u0131 t\u00fcm bu sorulara \u0131\u015f\u0131k tutuyor.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

FOX TV T\u00fcm Kanallar\u0131 Sollad\u0131<\/strong><\/h3>\n\n\n\n

Xsights Ara\u015ft\u0131rma ve Dan\u0131\u015fmanl\u0131k’\u0131n Marketing T\u00fcrkiye Almanak 2017 i\u00e7in 450 ki\u015fiyle g\u00f6r\u00fc\u015ferek ger\u00e7ekle\u015ftirdi\u011fi “2017’nin En Be\u011fenilen Dizileri” ara\u015ft\u0131rmas\u0131, T\u00fcrk halk\u0131n\u0131n televizyon ve dizi izleme al\u0131\u015fkanl\u0131klar\u0131yla ilgili \u00f6nemli ipu\u00e7lar\u0131 veriyor. Ara\u015ft\u0131rma sonu\u00e7lar\u0131na g\u00f6re 2016’da y\u00fczde 36 ile \u00fc\u00e7\u00fcnc\u00fc s\u0131rada olan Fox Tv, 2017’de y\u00fczde 53’e y\u00fckselerek birincili\u011fi Kanal D’nin elinden ald\u0131. Y\u00fczde 49 ile ikinci s\u0131raya gerileyen Kanal D’yi \u00fc\u00e7\u00fcnc\u00fc s\u0131rada y\u00fczde 46 ile Star TV, d\u00f6rd\u00fcnc\u00fc s\u0131rada ise y\u00fczde 41 ile Show TV takip ediyor. 2016’da y\u00fczde 42 ile ikinci s\u0131rada yer alan ATV ise 2017’de y\u00fczde 39 ile be\u015finci s\u0131rada yer al\u0131yor.<\/p>\n\n\n\n

\u0130zleyicinin Tercihi Komedi<\/h3>\n\n\n\n

2016’da izleyicinin ekranlarda g\u00f6rmek istedi\u011fi komedi t\u00fcr\u00fcndeki dizi beklentisi, 2017 y\u0131l\u0131nda kar\u015f\u0131lanm\u0131\u015f g\u00f6r\u00fcn\u00fcyor. Takip edilen komedi t\u00fcr\u00fcndeki dizi oran\u0131 y\u00fczde 48 iken talep edilenin ise y\u00fczde 53 olmas\u0131 izleyicilerin beklentilerinin ge\u00e7mi\u015f y\u0131llara g\u00f6re de\u011fi\u015fmedi\u011fini kan\u0131tl\u0131yor.\u00a0<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Buram Buram Dram D\u00f6nemi Bitti<\/strong><\/h3>\n\n\n\n

\u0130zleyiciler ac\u0131dan, kederden, makus talih kurbanlar\u0131ndan ge\u00e7ilmeyen, iki saate yak\u0131n dram dizilerini art\u0131k ekranda g\u00f6rmek istemiyor. 2016’ya g\u00f6re takip edilen dram dizilerinde 2017 y\u0131l\u0131na g\u00f6re azal\u0131\u015f olmas\u0131, var olan talebin her sene daha da azald\u0131\u011f\u0131n\u0131 ortaya koyuyor. \u0130ki sene \u00f6nce talep edilen dram i\u00e7erikli dizi beklentisi y\u00fczde 29 iken ge\u00e7en sene bu oran y\u00fczde 19 oldu\u011funu g\u00f6r\u00fcyoruz.<\/p>\n\n\n\n

Haftada 7 Saat 40 Dakika Yerli Dizi \u0130zliyoruz<\/strong><\/h3>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\n

“Ara\u015ft\u0131rmaya kat\u0131lanlar\u0131n y\u00fczde 76’s\u0131 uzun reklam s\u00fcrelerinin keyiflerini ka\u00e7\u0131rd\u0131\u011f\u0131n\u0131 s\u00f6yl\u00fcyor.”<\/strong><\/p>\n<\/blockquote>\n\n\n\n

Ara\u015ft\u0131rmaya g\u00f6re 2016’da haftada ortalama 6 saat dizi izlerken, 2017’de bu rakam 7 saat 40 dakikaya y\u00fckseliyor. Toplam Tv izleme s\u00fcresi ise haftal\u0131k ortalama 16 saat olarak g\u00f6r\u00fcl\u00fcyor. Kat\u0131l\u0131mc\u0131lar\u0131n b\u00fcy\u00fck \u00e7o\u011funlu\u011fu (y\u00fczde 82) dizileri yay\u0131n saatinde, televizyonda izledikleri belirtiyor. \u0130nternetten dizi izleyenler aras\u0131nda b\u00fcy\u00fck \u00e7o\u011funlu\u011fu (y\u00fczde 66) ka\u00e7\u0131rd\u0131klar\u0131 b\u00f6l\u00fcmleri takip edenler olu\u015fturuyorken, y\u00fczde 46’l\u0131k bir kesim ise reklams\u0131z dizi izlemek i\u00e7in interneti tercih etti\u011fini ifade ediyor.<\/p>\n\n\n\n

En Be\u011fenilen \u0130lk 5 Dizi<\/strong><\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

1. Dirili\u015f Ertu\u011frul<\/strong><\/h3>\n\n\n\n

2016\u2019da oldu\u011fu gibi 2017\u2019de de listeye birinci s\u0131rada giren Dirili\u015f Ertu\u011frul be\u011fenilen ilk 5 dizi olma \u00f6zelli\u011fini korumaya devam ediyor. D\u00f6rt sezondur TRT1 ekranlar\u0131nda izleyiciyle bulu\u015fan dizi Osmanl\u0131 \u0130mparatorlu\u011fu\u2019nun hen\u00fcz bir beylik bile olmadan \u00f6nceki d\u00f6nemini konu al\u0131yor ve 13. y\u00fczy\u0131lda Osmanl\u0131 Devleti\u2019nin kurulu\u015funu haz\u0131rlayan \u00f6nemli sefer ve sava\u015flar\u0131n kahraman\u0131 olan Ertu\u011frul Gazi\u2019nin ya\u015fam\u0131n\u0131 ve kahramanl\u0131klar\u0131n\u0131 anlat\u0131yor. Ara\u015ft\u0131rmaya g\u00f6re dizinin en sevilen karakteri Engin Altan D\u00fczyatan\u2019\u0131n canland\u0131rd\u0131\u011f\u0131 Ertu\u011frul Gazi.<\/p>\n\n\n\n

Kanal: TRT1
T\u00fcr: Tarihi\/D\u00f6nem, Aksiyon
Sezon: 4
Ba\u015frol Oyuncular\u0131: Engin Altan D\u00fczyatan, Esra Bilgi\u00e7, H\u00fclya Darcan
Yap\u0131m: Tekden Film
Yap\u0131mc\u0131: Mehmet Bozda\u011f
Y\u00f6netmen: Metin G\u00fcnay
Senaryo: Mehmet Bozda\u011f, Atilla Engin, Asl\u0131 Zeynep Peker Bozda\u011f
M\u00fczik: Alpay G\u00f6ltekin, Zeynep Alasya<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

2. \u015eevkat Yerimdar<\/strong><\/h3>\n\n\n\n

Adaletsizli\u011fe tahamm\u00fcl\u00fc olmayan asi ruhlu bir mahalle delikanl\u0131s\u0131 olan \u015eevket \u00e7ok h\u0131zl\u0131 \u00f6fkelenen ama sempatik bir karakterdir. Dizinin konusu \u015eevkat\u2019in hatr\u0131n\u0131 k\u0131ramayaca\u011f\u0131 Cevdet Bey\u2019e verdi\u011fi s\u00f6z\u00fcn \u00fczerine kuruluyor. \u015eevkat, Cevdet Bey\u2019in Paris\u2019ten d\u00f6nen k\u0131z\u0131 Esin\u2019e g\u00f6z kulak olaca\u011f\u0131na dair s\u00f6z verir. Dizi kural tan\u0131mayan Esin ve bitirim delikanl\u0131 \u015eevkat aras\u0131ndaki ini\u015fli \u00e7\u0131k\u0131\u015fl\u0131, \u00e7\u0131lg\u0131n ili\u015fkiye odaklan\u0131yor. \u00d6zg\u00fcrcan \u00c7evik\u2019in canland\u0131rd\u0131\u011f\u0131 \u015eevkat Yerimdar dizinin en be\u011fenilen karakteri.<\/p>\n\n\n\n

Kanal: Fox TV
T\u00fcr: Komedi
Ba\u015frol Oyuncular\u0131: \u00d6zg\u00fcrcan \u00c7evik, Ba\u015fak Parlak
Yap\u0131m: Limon Film
Yap\u0131mc\u0131: Hayri Aslan
Y\u00f6netmen: B\u00fclent \u0130\u015fbilen
Senaryo: Erol H\u0131zarc\u0131
M\u00fczik: Bar\u0131\u015f Aryay<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

3. Ufak Tefek Cinayetler<\/strong><\/h3>\n\n\n\n

D\u00f6rt kad\u0131n ve d\u00f6rt adam aras\u0131ndaki karanl\u0131k s\u0131rlar\u0131n anlat\u0131ld\u0131\u011f\u0131 dizide, izleyicinin kimin \u00f6ld\u00fcr\u00fcld\u00fc\u011f\u00fcn\u00fc ve katil zanl\u0131s\u0131n\u0131n kim oldu\u011funu merak etti\u011fi olaylar, Sarma\u015f\u0131k Vakas\u0131 ad\u0131 verilen bir panoda gizleniyor. Panoda dizi karakterlerinin foto\u011fraflar\u0131n\u0131n yanlar\u0131na yap\u0131\u015ft\u0131r\u0131lan notlar \u00f6n plana \u00e7\u0131kart\u0131l\u0131yor. Gizemli dizinin en sevilen karakteri Oya\u2019ya G\u00f6k\u00e7e Bahad\u0131r hayat veriyor.<\/p>\n\n\n\n

Kanal: Star TV
T\u00fcr: Polisiye, Dram
Ba\u015frol Oyuncular\u0131: G\u00f6k\u00e7e Bahad\u0131r, Asl\u0131han G\u00fcrb\u00fcz, Bade \u0130\u015f\u00e7il, T\u00fclin \u00d6zen
Yap\u0131mc\u0131: Kerem \u00c7atay
Y\u00f6netmen: Ali Bilgin
Senaryo: Meri\u00e7 Acemi<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

4. S\u00f6z<\/strong><\/h3>\n\n\n\n

Ni\u015fanl\u0131s\u0131n\u0131n \u00f6l\u00fcm\u00fcnden sonra onun katillerinden intikam almaya yemin eden bir te\u011fmenin hikayesini konu alan dizi \u201cG\u00f6z\u00fcn Arkada Kalmas\u0131n\u201d slogan\u0131yla dikkat \u00e7ekiyor. Dizi ayn\u0131 zamanda \u00d6zel Kuvvet Timi\u2019nin hikayesini mercek alt\u0131na al\u0131yor. Prod\u00fcksiyonu ve aksiyon sahneleri ile sevilen dizi S\u00f6z\u2019\u00fcn en be\u011fenilen karakteri Tolga Sar\u0131ta\u015f\u2019\u0131n canland\u0131rd\u0131\u011f\u0131 K\u0131demli \u00dcste\u011fmen Yavuz.<\/p>\n\n\n\n

Kanal: Star TV
T\u00fcr: Aksiyon, Macera
Ba\u015frol Oyuncular\u0131: Tolga Sar\u0131ta\u015f, Serhat K\u0131l\u0131\u00e7, Ayb\u00fcke Pusat
Yap\u0131mc\u0131: Timur Savc\u0131, Burak Sa\u011fya\u015far
Y\u00f6netmen: Ya\u011f\u0131z Alp Akayd\u0131n<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

5. \u0130stanbullu Gelin<\/strong><\/h3>\n\n\n\n

\u00c7ok g\u00fczel ve bir o kadar da gururlu bir gen\u00e7 k\u0131z olan S\u00fcreyya, annesiz ve babas\u0131z b\u00fcy\u00fcyerek gen\u00e7 ya\u015fta hayat\u0131n y\u00fck\u00fcn\u00fc s\u0131rtlanm\u0131\u015ft\u0131r. S\u00fcreyya kar\u015f\u0131s\u0131na \u00e7\u0131kan zengin ve karizmatik i\u015f adam\u0131 Faruk\u2019a a\u015f\u0131k olup evlenerek Bursa\u2019ya gider ve dramatik a\u015fk hikayesi ba\u015flam\u0131\u015f olur. \u0130stanbullu Gelin\u2019in en be\u011fenilen karakteri Asl\u0131 Enver\u2019in canland\u0131rd\u0131\u011f\u0131 \u00f6zg\u00fcrl\u00fc\u011f\u00fcne d\u00fc\u015fk\u00fcn karakter S\u00fcreyya\u2026<\/p>\n\n\n\n

Kanal: Star TV
T\u00fcr: Dram, Romantik
Ba\u015frol Oyuncular\u0131: \u00d6zcan Deniz, Asl\u0131 Enver, \u0130pek Bilgin, Salih Bademci
Yap\u0131mc\u0131: Onur G\u00fcvenatam
Y\u00f6netmen: Zeynep G\u00fcnay Tan \u2013 Deniz Kolo\u015f
Senaryo: Te\u015frik-\u0130 Mesai<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n

\u201c\u015eevkat Yerim Dar\u201d Her Kesimden \u0130zleniyor<\/strong><\/h3>\n\n\n\n

2017\u2019nin en d\u00fczenli takip edilen dizilerine bakt\u0131\u011f\u0131m\u0131zda ilk s\u0131rada 2017 yap\u0131m\u0131 \u015eevkat Yerimdar\u2019\u0131 g\u00f6r\u00fcyoruz. Diziyi izleyenler aras\u0131nda ya\u015f, SES grubu ve cinsiyet baz\u0131nda farkl\u0131l\u0131k bulunmazken Dirili\u015f Ertu\u011frul dizisini d\u00fczenli takip edenler aras\u0131nda erkekler y\u00fczde 40, kad\u0131nlar y\u00fczde 10, \u0130stanbullu Gelin\u2019i d\u00fczenli izleyenler aras\u0131ndaysa kad\u0131nlar y\u00fczde 40, erkekler y\u00fczde 11 oran\u0131nda.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Online Dizilerin Takip\u00e7ileri Art\u0131yor<\/strong><\/h3>\n\n\n\n

Ara\u015ft\u0131rmaya kat\u0131lanlar\u0131n y\u00fczde 54\u2019\u00fc sadece online platformlarda yay\u0131nlanan T\u00fcrk dizilerini izlediklerini belirtiyorlar. Online dizilerin takip\u00e7ilerinin ya\u015f\u0131 ise 18 \u2013 25 ve 25 \u2013 35 ya\u015f aral\u0131\u011f\u0131nda. Online dizi izleyenlerin yar\u0131s\u0131 Azra Kohen\u2019in Fi, \u00c7i, Pi \u00fc\u00e7lemesinden uyarlanan bir T\u00fcrk psikolojik gerilim dizisi olan \u201cFi\u201dyi takip ettiklerini ifade ediyor. B\u00fcy\u00fck ra\u011fbet g\u00f6ren \u201cFi\u201dyi takip eden kad\u0131nlar y\u00fczde 71\u2019lik bir oranla erkeklerden daha fazla.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

2017\u2019nin En Be\u011fenilen Dizisi \u201cDirili\u015f Ertu\u011frul\u201d<\/strong><\/h3>\n\n\n\n

T\u00fcm kategoriler dahilinde \u201cEn Be\u011fenilen Diziler\u201d listesinin birincisi, 2016\u2019da oldu\u011fu gibi 2017 y\u0131l\u0131nda da Dirili\u015f Ertu\u011frul oldu. 2016\u2019da y\u00fczde 10,2 ile en sevilen dizi olarak rakiplerine fark atan Dirili\u015f Ertu\u011frul, 2017\u2019de bu oran\u0131 y\u00fczde 15,2\u2019ye \u00e7\u0131kard\u0131. Onu y\u00fczde 8,6 ile komedi dizisi \u015eevkat Yerimdar, y\u00fczde 7,7 ile Ufak Tefek Cinayetler, y\u00fczde 7,2 ile S\u00f6z ve y\u00fczde 5,3 ile \u0130stanbullu Gelin takip etti. En be\u011fenilen ilk be\u015f dizinin en sevilen karakterleriyse \u015f\u00f6yle: \u201cDirili\u015f Ertu\u011frul\u201dda Ertu\u011frul Gazi, \u201c\u015eevkat Yerimdar\u201dda \u015eevkat Yerimdar, \u201cUfak Tefek Cinayetler\u201dde Oya, \u201cS\u00f6z\u201dde Yavuz Karasu, \u201c\u0130stanbullu Gelin\u201dde S\u00fcreyya.<\/p>\n","protected":false},"excerpt":{"rendered":"

2017’nin en be\u011fenilen dizilerini Marketing T\u00fcrkiye Almanak 2017 i\u00e7in haz\u0131rlad\u0131k. \u0130\u015fte 2017’nin en be\u011fenilen dizileri… Dramdan S\u0131k\u0131ld\u0131k \u0130nternet Dizilerine Sard\u0131k! Ara\u015ft\u0131rmalara g\u00f6re T\u00fcrk insan\u0131n\u0131n dizi a\u015fk\u0131 katlanarak art\u0131yor. 2016’da haftada ortalama 6 saat olan dizi izleme s\u00fcreleri 2017’de 7 saat 40 dakikaya \u00e7\u0131karak rekor tazeledi. Peki, 2017’de en \u00e7ok takip edilen, en be\u011fenilen diziler hangileri […]<\/p>\n","protected":false},"author":5,"featured_media":2696,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[133],"tags":[],"class_list":["post-4339","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-one-cikanlar"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.xsights.co.uk\/tr\/wp-json\/wp\/v2\/posts\/4339","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.xsights.co.uk\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.xsights.co.uk\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.xsights.co.uk\/tr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.xsights.co.uk\/tr\/wp-json\/wp\/v2\/comments?post=4339"}],"version-history":[{"count":0,"href":"https:\/\/www.xsights.co.uk\/tr\/wp-json\/wp\/v2\/posts\/4339\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.xsights.co.uk\/tr\/wp-json\/wp\/v2\/media\/2696"}],"wp:attachment":[{"href":"https:\/\/www.xsights.co.uk\/tr\/wp-json\/wp\/v2\/media?parent=4339"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.xsights.co.uk\/tr\/wp-json\/wp\/v2\/categories?post=4339"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.xsights.co.uk\/tr\/wp-json\/wp\/v2\/tags?post=4339"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}