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Ad Test
16 June 2024
Ad Test is a tool that used to evaluate the effectiveness of an advertising campaign. These tests measure...
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Customer Satisfaction Survey
16 June 2024
A customer satisfaction survey is a tool used to evaluate the level of satisfaction of a company’s...
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Employee Satisfaction Survey
16 June 2024
An employee satisfaction survey is a tool used by organizations to evaluate the opinions and feelings...
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Ethnographic Research
16 June 2024
What is Ethnographic Research? Ethnographic research is a research method used in social sciences and...
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International Research: The Importance of Accessing Global Knowledge
16 June 2024
International research is a critical tool for understanding and addressing global issues. Conducted with...
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What is a Focus Group?
16 June 2024
A focus group is a discussion conducted with a small group of usually 6-10 people under the guidance...
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Online Focus Groups
16 June 2024
Online focus groups are small group discussions conducted over the internet to gather in-depth information...
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Customer Segmentation
16 June 2024
Customer segmentation is a method used by companies to better understand their target market and develop...
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Mental Health Awareness
3 May 2024
May is celebrated as Mental Health Awareness Month, especially in the US where I am writing this article...
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Turkey Women and Employment Study
26 March 2024
2024 Women and Employment Research, conducted in partnership with TurkishWIN, XSIGHTS Research&Consultancy,...
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