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Mental Health Awareness
May is celebrated as Mental Health Awareness Month, especially in the US where I am writing this article...
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Turkey Women and Employment Study
2024 Women and Employment Research, conducted in partnership with TurkishWIN, XSIGHTS Research&Consultancy,...
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New Markets & Growth Strategies in Food Exports
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Interview with our General Manager Çiğdem Penn in World of Jewelry Magazine
Genel Müdürümüz Çiğdem Penn’in World of Jewelery Dergisindeki röportaji için tıklayınız Cigdem_Penn_2_Pages_WOJ_Magazine
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What is Impact Analysis?
In today’s world, analytical methods and tools are being used to make decision-making processes...
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What is Brand Loyalty?
Brand Loyalty, also known as customer loyalty, refers to the commitment and repeated purchase behavior...
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Market Research: What is it?
Market research is a systematic process conducted by a company or entrepreneur to gather, analyze, and...
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 Brand Awareness: What Is It?
Brand awareness plays a crucial role in today’s competitive marketplace. It refers to the extent...
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What is Brand Positioning?
Brand Positioning is the process of determining how a brand is perceived in the minds of consumers and...
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What is Corporate Reputation? Advantages of Corporate Reputation Research
In today’s competitive business environment, having a strong corporate reputation is of great importance...
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