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Customer Experience Exploration
Communications Performance Measurement
Innovation and Co-Creation Acceleration
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Turkey Women and Employment Study
26 March 2024
2024 Women and Employment Research, conducted in partnership with TurkishWIN, XSIGHTS Research&Consultancy,...
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New Markets & Growth Strategies in Food Exports
1 September 2023
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Interview with our General Manager Çiğdem Penn in World of Jewelry Magazine
1 September 2023
Genel Müdürümüz Çiğdem Penn’in World of Jewelery Dergisindeki röportaji için tıklayınız Cigdem_Penn_2_Pages_WOJ_Magazine
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What is Impact Analysis?
29 May 2023
In today’s world, analytical methods and tools are being used to make decision-making processes...
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What is Brand Loyalty?
29 May 2023
Brand Loyalty, also known as customer loyalty, refers to the commitment and repeated purchase behavior...
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Market Research: What is it?
29 May 2023
Market research is a systematic process conducted by a company or entrepreneur to gather, analyze, and...
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Brand Awareness: What Is It?
29 May 2023
Brand awareness plays a crucial role in today’s competitive marketplace. It refers to the extent...
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What is Brand Positioning?
29 May 2023
Brand Positioning is the process of determining how a brand is perceived in the minds of consumers and...
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What is Corporate Reputation? Advantages of Corporate Reputation Research
29 May 2023
In today’s competitive business environment, having a strong corporate reputation is of great importance...
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Earthquake and Votes
18 May 2023
Following Turkey’s disastrous earthquake in April, I am often asked how people can still vote for the...
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