In 2022, XSIGHTS conducted a research study titled “Perceptions of Sports and Sports Disciplines Across Turkey’s Seven Regions” on behalf of Paribu. This study was carried out...
Woman and employment survey in Turkey 2025 was conducted with the aim of raising awareness on issues related to women and employment. It addresses gender-based general myths, values, perspectives on women’s...
In today’s competitive business landscape, customers interact with brands through multiple channels, from physical stores to social media, mobile apps to websites. While this omnichannel structure provides...
Colors have a critical role in consumer psychology and brand perception. The right use of color strengthens brand identity, creates emotional connections, and influences purchasing decisions. In today’s...
Establishing a trust-based relationship with customers in brand communication is a critical factor for long-term loyalty and reputation management. In today’s competitive business world, customers expect...
May is celebrated as Mental Health Awareness Month, especially in the US where I am writing this article from. Mental health is one of the major topics and at XSIGHTS, and we have carried out several...
This research is aimed to understand the perception of ethics among businesswomen. The survey was conducted online (CAWI) with a sample of 120 business women from 12 different countries between July-September...
Our Founder Çiğdem Penn, in this video series she would like to share couple of essential fact about research. Çiğdem Penn | Market Research and Leadership| Xsights Xsights Research and Consultancy...
The well-known dermocosmetics brand in Poland, would like to enter into market in Turkey, for that reason, has been in need of a research regarding the cosmetics industry in Turkey. The well-known...
Türkçe (Turkish)
